Reel Snacks

Designed a mobile app that lets users buy tickets and order snacks in one flow, reducing wait times and improving convenience.

Role

UX/UI Designer

Skills

Wireframing, User flows, User research

Wireframing, user flows, User research

Tools

Figma

Year - Timeline

2024, 2 weeks

Pictured above: a quick glance of the home page and date selection page for ReelSnacks app

Background

ReelSnacks is a mobile app I designed to simplify the moviegoing experience. Instead of juggling multiple apps or standing in line for snacks, users can browse showtimes, buy tickets, and order food all in one place.

The Main Challenge

The biggest challenge was designing a preshow experience that felt fast and intuitive. I needed to make sure users could move from movie selection to snack checkout quickly and smoothly, without the process feeling overwhelming or cluttered.

Process

I started with quick sketches to explore different flows and layouts, focusing on simplicity and speed. Once I had a structure I liked, I built out wireframes and moved into high-fidelity designs in Figma. The UI emphasizes clarity, accessible tap targets, and minimal decision points to keep things moving.

Colors

#021027

#FC7753

#011434

#F5F5F5

#49A9A7

Typography

Headings:

Space Grotesk

paragraphs:

Inter

WireFrame

Pictured above: views of the final designs created for ReelSnacks app

(Left to Right: Home Page, Current Showings, Select Date, Time, and Seating, Add Snacks, Cart and Payment, Thank you)

Solution & results

I designed a clean, mobile-first flow that lets users browse movies, select a theater, and order snacks all in one place. The six core screens guide users from discovery to checkout with minimal friction. The homepage stands out for its clarity and quick-start layout.

The experience focuses on speed and simplicity with fewer taps, grouped tasks, and a smooth path from selection to purchase. A thank you screen wraps up the flow with clear next steps. If I were to expand the project, I would add more screens, deeper snack options, and user personalization features.

40%

Fewer steps than other movie apps

50%

Concession wait time cut

Reflection

This project helped me think beyond just UI. It made me focus on how digital tools can improve real-world experiences. I’m proud of how efficient the ticketing flow turned out. If I had more time, I’d explore group ordering, push notifications for pickup, and the theater integrations to bring the experience even further.